Staff recommendations
Available on back-order
ISBN:
9781447094456Categories:
PGD BA, UNISA, UNISA SBL Tags: advantage, competitive, essentials, for, management, of, quest, strategic, the| Author : | |
|---|---|
| Edition: | |
| PUBLISHER | McGraw Hill |
| Availability | 2-3 Weeks |
Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure.
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