Entrepreneurship: An African Perspective 2e

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SKU: 9781998962204 Category:
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Product Description

Many entrepreneurs starting up their own business have a great idea but they fail because they haven’t spent enough time planning how to carry it out. In this book, a team of successful entrepreneurs, business advisors and subject specialists lay out the process of planning and starting your own enterprise, introducing you to the world of entrepreneurship and advising how to grow a business. Drawing on their personal experiences in the different phases of start-up and establishing their businesses they add valuable hands-on information. Entrepreneurship – An African Perspective is a theoretical as well as practical guide to how to develop business ideas to establish a successful enterprise.