Connect: Writing for Digital Audiences

R367.00

Available on back-order

ISBN:

9781485125525

Category:

Author :

Availability

9-11 Days

Product Description

Connect: Writing for Online Audiences is a timeous guide for South Africans working in the digital space. It encapsulates the current digital landscape in South Africa, with its constraints and opportunities for reaching audiences via social media platforms, websites, blogs, apps and email. It is designed to help students, as well as industry decision-makers, connect with audiences, whether as social media managers, search engine writers, digital analysts, copywriters, content marketing strategists or digital public relations executives. Primarily, these are all online storytellers and this book aims to assist them in achieving their goals.

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