Sorry, nothing in cart.
With this book a team of experts combined their knowledge and experience to create a practical guide on how to develop business ideas to establish an enterprise. The practical guidelines are supported by entrepreneurship theory and practice.
Drawing on our personal experience as entrepreneurs, business advisors and subject specialists we
The most important and essential business management functions relevant to a start-up and new business is addressed in this book. These include marketing, finance, operations, human resources, and purchasing.
We used an accessible approach to guide you on how to be positive yet critical, creative yet practical in your search for business ideas, and ultimately to research business ideas thoroughly to ensure an income for yourselves and a profitable business.