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Advertising and Promotion: An Integrated Marketing Communications Perspective
In this 10th edition, Belch/Belch introduces students to the fast-changing field of advertising a..
Inc. VAT: R790.00
Services Marketing + Advertising and Promotion Bundle
Services Marketing + Advertising and Promotion Bundle ..
Inc. VAT: R1,450.00
Services Marketing: Integrating Customer Focus Across the Firm
European economies are now dominated by services, and virtually all companies view..
Inc. VAT: R750.00
Strategic Brand Management: Global 4th Edition(Prescribed)
Keller’s market leading strategic brand management book provides insights into profitable brand s..
Inc. VAT: R725.00
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